Animated Marketing Video Production
What Is A Marketing Video And When Should I Use One?
Marketing videos are typically used at the beginning of a buyer’s journey in the awareness stage. They are used to build your brand, create awareness and promote your business.
Animated marketing videos should be used to capture attention by showcasing what is unique about your product or service in a powerful and memorable way. If you want to describe how your business works in detail and move prospects towards a decision, then an explainer video is a better tool.
Marketing videos deliver the greatest impact when used at the top of a sales funnel to help prospects become familiar with your business, leading them from awareness to consideration.
They can be used on landing pages, LinkedIn, Facebook, YouTube, Twitter, and in direct outreach campaigns.
Examples Of Animated Marketing Videos We’ve Produced:
Platform as a Service
Home Solar Energy
How Long Should My Marketing Video Be?
Length is dependent on how and where the video will be used in your overall marketing plan. For example, if you’re using the video to drive traffic from YouTube or Facebook, marketing videos between 15-30 seconds can be effective.
However, longer marketing videos 60-120 seconds can drive results just as well if your targeting is on point.
We’ll work with you to identify the best approach and ensure your message is delivered perfectly within the optimum range.
How Long Does It Take To Make A Marketing Video?
Generally, our marketing video production schedule it takes 3-6 weeks to produce a video. This does not include the time it takes to make revisions.
The production process can take longer if your team needs more time to review the creative we send during the process.
How Do I Know If My Marketing Video Is Working?
Ideally, you should be measuring both view count and engagement from a marketing video. This is how many times your video has been watched and how much of the video is completed.
Our team understands how to produce marketing videos so people are engaged in the first few seconds, and compelled to watch most of the video.
Ultimately, there should be a specific goal you’re trying to achieve from a marketing video. For example, after watching a your marketing video, the viewer would complete a specific action like visit a webpage, fill in a form, or share.
We recommend that your marketing plan includes the ability to track results from your marketing video.
How Much Does Marketing Video Production Cost?
Length, style and complexity can all affect total cost. We can absolutely customize something to meet your needs.
You’ll probably find that prices vary a lot from company to company. So take your time, do your homework and find a team with a portfolio that shows they can deliver the quality and creativity you’re looking for. If you’d like to discuss your ideas with us and get a quote, please contact us.
What Style Should I Choose?
We offer a wide range video styles to suit your brand and message.
Choose from a casual to conservative style. If necessary, we can work with you and your team to include live or stock footage and still photography. You can also have your video produced with or without a voice over.
What About Foreign Language Versions?
As a full-service marketing video production studio, we offer all major languages.
Alternate language versions in Spanish, Dutch, German, Spanish, Portuguese, Turkish, Japanese, French, Chinese and Italian are just a few examples. You can also have the voice over in your video produced with specific dialects and accents.
Trusted By Today’s Leading Entrepreneurs:
Easy to work with. Outstanding customer service. Surpassed my expectations!
-Taylor Tenney, Founder, OnQ Management
We’ve used Hot Pepper for several projects and we couldn’t have been happier.
-Thomas McDermott Director of Content Marketing at Tambourine
Flawless execution. The final product speaks for itself.
-Robert Young, CEO, MobilMan